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    • AI, ML and Data Analytics
    • Data Engineering
    • Business Intelligence and Reporting
    • Business Solutions Design and Software Development
    • Platform Implementation and Managed Services
    • Quality Assurance
    • DataWorks 360
    • AI Assist 360
    • Retail AI Insights 360
    • PBILens 360
    • Smart IoT Data Track 360
    • BI Xpert 360
    • Industries
    • About Us
    • Careers
    • Life at CA
    • CSR
    • Contact Us
United States
8383 Greenway Blvd Suite 600
Middleton, WI 53562
View on Map
India
A-23, Thiru-Vi-Ka Industrial Estate
Guindy, Chennai - 600032

+91 44-42011861/62

View on Map
FOLLOW US

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All rights reserved. © 2025Customer Analytics.
Terms of Use | Privacy Policy
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OFFERINGS / Retail AI Insights 360

Retail AI Insights

360

Customer, Market, Store and Predictive Intelligence for effective retail strategies.

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OVERVIEW

Automated and Actionable Insights for Retailers

Retailers are equipped with the latest BI platforms, yet they are unable to easily get to the pulse of their Business, Market or Customer. Reports and charts alone can only go so far - Businesses need ready to consume insights without needing data analysts to explain them!

AI Augmented BI is the core of Retail AI Insights 360. Unlike traditional BI which provides reports and charts, AI Augmented BI provides ready to consume insights suitable for decision makers and executives. Further, the AI chat interface enables live interaction with the data for any additional queries. Our multi-stage data, BI and AI processing methodology makes this possible.

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Cloud-Based Solution

No expensive hardware, software or licenses.

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Predefined Analytical Modules

360° view of business with Store, Market and Customer Intelligence.

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Automated AI Insights

Instant access to high-level insights and key focus areas identified by AI.

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AI Chatbot

Dig deeper into your data and get relevant, easy-to-understand answers through our natural language chat interface without needing to sift through charts and reports.

APPROACH

Data Driven Insights for Every Retailer

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BENEFITS

With Retail AI Insights 360, The thinking is already done for you

Why Retail AI Insights 360

  • 1

    Answers key business questions.

  • 2

    Enhances your data with appropriate external data to provide deeper insights.

  • 3

    Runs pre-built analytical and modeling processes to generate quick results.

  • 4

    Presents the results on an intuitive dashboard.

  • 5

    Highlights/summarizes key insights for easy interpretation.

Holistic View of Retail Operations

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KEY FEATURES

Harness the Power of Analytics to Drive Retail Success

  • Market Intelligence
  • Store Intelligence
  • Customer Intelligence
  • Predictive Intelligence

Market Intelligence

Our proprietary Market Potential model provides market potential projections for a variety of products, by different geographies and demographic profiles. This can be leveraged to understand Trade Area Market Potential, Market Penetration and Target Areas for focusing sales and marketing efforts.

Business Questions Answered
  • ?

    What is the market potential for my products?

  • ?

    Which geographic and demographic groups offer the highest potential?

  • ?

    How can I optimize my marketing strategies by understanding trade areas?

  • ?

    What does my competitive environment look like?

  • ?

    Where are my ‘Grow’ areas—regions with high potential but low market penetration?

Sample Reports

Market Potential
Market Potential

Market potential by small area geography and demographics for better targeting

Trade Area - ZIP Assessments
Trade Area - ZIP Assessments

Zip Assessment to identify areas with high potential and low penetration for focused marketing efforts

Competitive Environment
Competitive Environment

Competitor locations in the trade area

Store Intelligence

Our Store Intelligence models help in assessing store performance, identifying problem areas and product strategies for different stores.

Business Questions Answered
  • ?

    How are each of my stores performing? Are they meeting their key goals?

  • ?

    Which areas are problem areas/areas of focus for each store?

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    What products are selling/not selling? What are the trends in different geographies?

Sample Reports

Store Diagnostics
Store Diagnostics

Store KPIs and diagnosis of problem areas

Store Performance Report
Store Performance Report

Store performance vs goals and comparison vs peers

Customer Intelligence

Our Customer Intelligence models provide insights that help frame suitable marketing, acquisition and retention strategies for different customer segments.

Business Questions Answered
  • ?

    Who are my customers, and how can I segment them for targeted marketing?

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    What does my customer retention look like? Who are my loyal customers, and which customers are at risk of lapsing?

  • ?

    What is the demographic profile of my top-performing customers?

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    How can I maximize the lifetime value of my customer base through segmentation?

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    How do buying patterns differ between in-store and online customers?

Sample Reports

Customer Segmentation
Customer Segmentation

Segmentation of customers based on demographic attributes and purchase behavior

Demographic Profile
Demographic Profile

Distribution of customer base by demographic attributes

Customer Characteristics Analysis
Customer Characteristics Analysis

Analysis of characteristics of buying customers to understand who buys what/how/where

Predictive Intelligence

Our Predictive Models help businesses be prepared for the future. Apart from generic models such as market potential and demographic projections, our expert AI/ML team also builds custom models for our clients.

Business Questions Answered
  • ?

    How can I anticipate changes in customer purchasing behavior?

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    What market trends will impact my business in the next quarter or year?

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    Which customer segments are likely to increase or decrease spending?

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    Which products are likely to become more or less popular in the near future?

  • ?

    How can I optimize promotions to increase ROI?

Sample Reports

Market Potential Growth Trend
Market Potential Growth Trend

View projections of market growth and demographic changes for the next 5 years

Potential Site Locations
Potential Site Locations

View a list of potential sites for new store locations

Potential Trade Area Analysis
Potential Trade Area Analysis

Get insights into the profile of the trade area of a new store location – its demographics, projected sales, competitive environment etc.

It's easy to get started.

You can get insights simply by sharing your locations and products of interest – we do the rest!

As you share more data you can get an even deeper and personalized view into your market, customers, and stores.

Our Success Stories

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